Software Solutions for TV Broadcasters and Advertising Sales

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MISTV is a long-established, leading player on the international market…

providing complex solutions for advertising sales, rights, content and broadcast management. The company, with headquarters in Prague, has been specializing in the development of software solutions for TV broadcasters since it was established in 1995. Using innovative technologies and an exceptionally client orientated approach with outstanding flexibility, it is a partner you can rely on.

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With More Than 25 Years of Experience in The Business

Advertising sales & traffic

  • Multiplatform Inventory - TV, online, OTD
  • Pricelists, Coeficients, Discounts, Bonuses
  • Variable price modifications per client
  • Ratings, Campaigns fulfillment evaluation
  • CRM, Budgeting, Contracts, Invoicing

Programme planning

  • Multi & cross channel/network planning
  • Linear and non-linear (VOD) broadcasting
  • Automated changes and series planing
  • Content-needs planing
  • Schedule cost analytics

Title & content library

  • Titles-Programs, Films, Series & Episodes
  • Title description and categorization
  • Metadata and MAM integration
  • Media management, Shipping
  • Clip versions, Formats, TCs and Breaks

Automatic booking

  • Advertising sales campaigns
  • ON-AIR self-promotion campaigns
  • Optimization of delivery and inventory use
  • Adjustable booking targets and conditions


  • Daily plans, Playlist, As-run log
  • Breaks, Jingles and Secondary events
  • Automatic scheduling
  • Alternative schedules

Rights management

  • Acquired rights and Own production
  • License contracts and conditions
  • Runs, Costs, Amortizations, Impairments
  • Dubbing, Used music / Royalties

Self - promotion (OAP)

  • Library and production requests
  • Scheduling rules and conditions
  • Promotion campaigns management
  • Promo inventory views and booking

Reporting, interfaces & jobs

  • Playout, Research, Finance and Production
  • RESTful API, FTP, DB views, XLS, XML, Printed
  • Server based scheduled jobs, DB links

Professional service

  • 24/7/365 technical suppoort
  • Help-Desk, Ticketing system
  • Fast and flexible on demand development
  • User training and Consulting services

MISTV® MIRA is our brand-new generation of integrated solutions built to meet today’s complex demands and needs for the operational administration of your TV station and/or advertising sales house. Our system will lead you to the maximization of your revenue and minimization of the operational costs.

MISTV® MIRA is strongly focused on automatization and optimization of all processes in the TV business, offering a fully customizable environment according to the client’s needs, powered by Microsoft® .NET Framework and Oracle® RDBMS. It is a user friendly, scalable, efficient, and powerful tool for the administration of your media business.

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We support:
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Contact Us!
MIS, s.r.o.
Argo Business Center
Evropská 846/176a
160 00 Prague 6
Czech Republic
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